35 Easy & Effective Real Estate Marketing Ideas

By Megan Marrs

The real estate industry has had some interesting ups and down over the past decade – NAR (National Association of Realtors) membership hit its all-time high back in 2006 with 1,357,000 realtors before dropping dramatically with the housing financial crisis. However, since its rock bottom in 2012 (with 999,000 members), it has been steadily increasing, and with nearly 1,100,000 members in 2014, the competition among realtors is heating up.

The competition is fierce, and these days you’ll need expert online and offline marketing skills to set yourself apart from the pack.

While real estate agents are still key in the home buying process, buyers are increasingly looking to do more leg work online before involving the experts. A study from the National Association of Realtors showed that 92% of buyers use the internet to begin their house hunting quest, driving home the vital need for real estate agents to have an active online presence. If you’re not active, engaging, and networking online, then you’re missing out.

Here are our 35 best real estate marketing ideas for those looking to win the real estate marketing game.

1. Set yourself up for social

Make sure you have social media accounts on all the big networks (Facebook, Twitter, Pinterest, Google+, and even Instagram if you snap a lot of house pics). Interact with users, share good press, and promote your properties.

2. Add social sharing to property pages

Chances are, home shoppers are eager to share their top housing pics with friends and family, so make it easy for homebuyers to email and share various properties online by adding social sharing buttons.

Read more https://www.wordstream.com/blog/ws/2015/04/16/real-estate-marketing

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2 thoughts on “35 Easy & Effective Real Estate Marketing Ideas

  1. jacknourafshan – Jack Nourafshan is a commercial real estate professional and president of Reliable Properties in Los Angeles, California. Jack believes in a strong work ethic. He loves to share his years of real estate knowledge with up and coming entrepreneurs, and he has many words of advice for those not sure about where to start. First and foremost, he believes it’s important to focus on what you’re good at and passionate about, and then make it a point to stay focused in that direction. He also believes very strongly that a person should have realistic goals in mind when starting their own business, because it’s important to set practical expectations regarding when businesses will start to turn a profit, or generate income at all. He also advises new potential business owners to fully research the financial commitment involved before putting their plans into action.
    jacknourafshan says:

    Thanks for the great tips!

  2. Andrew Hutchings, Long Beach – Andrew Hutchings of Long Beach, CA has been in the real estate industry for forty years, earning a well-deserved reputation as one of the best. Read more at his website, andrewhutchingslongbeach.net!
    Andrew Hutchings, Long Beach says:

    These tips are incredible!

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