Increase Your Email List as a Self-Publishing Author

By Team Azuni

As a self-publishing author, having an email list is essential to your success. An email list allows you to keep in touch with readers, inform them about new releases and promotions, and build an audience for your writing. But how do you increase your email list? This blog post will explore some of the best ways to grow your authorship email list.

Facebook Ads

One of the best ways to increase your email list is through Facebook ads. With Facebook Ads, you can target potential readers who are interested in similar topics or genres as yours. You can also target specific audiences based on age, location, interests, etc. It’s important to create engaging ad copy that will grab people’s attention. It should be clear why they should sign up for your mailing list. You can also offer incentives such as free ebooks or exclusive content for those who join your mailing list.

Content Marketing

Another great way to increase your mailing list is through content marketing. Content marketing is all about creating valuable content that appeals to your target audience and drives them to take action. It could be a blog post, video, podcast episode, eBook – anything that provides value for the reader and encourages them to join your mailing list. Make sure to include links or buttons in each piece of content that directs readers directly to your signup page so they can join easily and quickly.

Social Media

Using social media platforms like Twitter and Instagram is another great way to promote your mailing list and get more subscribers. Share links or images with information about why people should sign up for your newsletter. Try using hashtags relevant to the topic of the post so it reaches more people who may be interested in joining your mailing list. You can also use social media polls or contests as a way to entice people into joining by offering prizes for those who participate in these events.


Growing an email list takes time and effort but it’s worth it if you want to reach more readers and expand the reach of your work as an author. The strategies outlined above are just some of the many ways you can go about increasing your email list but there are plenty more! Get creative with different tactics such as influencer marketing or cross-promotion with other authors/brands in order to get more subscribers added onto your growing email list. With a little bit of effort, you’ll see results soon enough. Good luck.