(Book Review) Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen

By Next Big Idea Club Zoe Chance is a behavioral scientist and professor. She runs a course at Yale School of Management called Mastering Influence and Persuasion, and it ranks as their most popular elective. Prior to Yale, Zoe managed a $200 million segment of the Barbie brand at Mattel, and acted on stage andContinue reading “(Book Review) Influence Is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen”