Emotion by Design: Creative Leadership Lessons from a Lifetime at Nike

by Greg Hoffman Hoffman, the former chief marketing officer of Nike, teaches readers how to unleash creativity and innovation within a team—to stir emotions and connect to one another. All organizations, big and small, rely on innovation to move the company forward; particularly in these uncertain times, innovation is even more critical. Hoffman draws on hisContinue reading “Emotion by Design: Creative Leadership Lessons from a Lifetime at Nike”